MERIDIAN/子午线
纽约 · 连接中美市场New York · Connecting U.S. & China

子午线国际市场策划公司连接市场,
铸就恒久影响。
Bridging Markets,
Building Legacies.

立足纽约、深耕中美市场的专业公关、品牌与市场战略机构,为企业打造具有全球影响力的增长路径。A New York-based public relations and brand strategy firm creating pathways to growth across the dynamic U.S.–China market.

暮色中的纽约曼哈顿天际线,帝国大厦位于画面中央
New York City · Global Perspective
01 — 愿景01 — Vision
“影响了纽约,就是影响了美国,进而影响全世界。”“To influence New York is to influence America—and, in turn, the world.”

我们致力于推动中美之间的文化及商务深度合作,弥合市场认知与经营理念的差异,建立面向长期增长的双边战略共识与机制。We foster deeper cultural and commercial synergy between two of the world’s most influential economies—bridging market perspectives and business practices to build a framework for long-term bilateral growth.

从战略到落地,
一站式国际化服务
From strategy
to market impact.

覆盖品牌生命全周期,以研究、创意、关系网络与专案执行为核心,帮助客户在复杂的跨境环境中清晰前行。An integrated suite spanning the full brand lifecycle—uniting research, creativity, relationships and disciplined execution.

01

公关与战略咨询PR & Strategic Consultancy

国际智库级公关服务、客户关系管理、危机应对与市场进入战略咨询。Think-tank caliber public relations, stakeholder management, crisis response and market-entry advisory.

02

品牌与广告Branding & Advertising

品牌形象塑造、创意传播设计、深度市场调研与系统化多渠道推广。Identity development, creative campaign design, in-depth research and systematic multi-channel promotion.

03

市场营销运营Marketing Operations

全方位市场行销方案、专属项目团队跟进,以及科技、时尚与生活方式趋势研判。Full-spectrum marketing solutions, dedicated account management and trend intelligence across technology and lifestyle.

04

跨境整合Cross-Border Integration

协助中国企业拓展海外业务,识别文化差异,协调中美市场的商业沟通与合作路径。Facilitating overseas expansion for Chinese enterprises by translating cultural nuance into effective commercial collaboration.

我们的不同之处Why Meridian

纽约高度,
双边视野。
New York vantage.
Bilateral vision.

在世界媒体之都的前沿,把本地洞察转化为跨境影响力。At the forefront of the world’s media capital, we turn local insight into cross-border influence.

01

纽约地理制高点The New York Advantage

与麦迪逊大道主流传媒及创新生态紧密互动,直连全球广告、影视与科技中心。Close engagement with Madison Avenue’s media and innovation ecosystem at the heart of global advertising and technology.

02

中美顶尖人才Top-Tier Talent

汇集中美公关与广告行业专业人才,以敏锐市场触觉回应复杂商业挑战。Elite U.S. and Chinese PR and advertising professionals with sharp market intuition and creative problem-solving.

03

深厚资源网络Established Networks

依托长期深耕纽约所积累的社会、商业与教育资源,链接关键合作机会。Decades of relationship-building across New York’s social, business and educational communities.

04

定制客户服务Bespoke Client Service

为每一位合作伙伴配置专属项目团队,以定向策略提升投入效率与长期价值。Dedicated project teams and targeted strategies designed to maximize efficiency and long-term value.

商业价值与社会价值并行Commercial ambition. Cultural value.

以纽约为轴心,把人才、技术与资本有效链接,推动中美企业在文化与商业层面的双向共赢。With New York as our axis, we connect talent, technology and capital to advance mutual value across culture and commerce.

高端品牌定位Premium Positioning

以高规格品牌标准与差异化运营模式,创造超越传统规模竞争的价值。Distinctive operating models and exacting brand standards that move beyond volume-led competition.

多元文化协同Multicultural Synergy

通过多元文化项目与品牌传播,建立中美企业之间可持续的合作桥梁。Multicultural initiatives and brand programs that create durable bridges between U.S. and Chinese enterprises.

卓越执行力Operational Excellence

以专案管理和资源整合能力,将战略共识转化为可衡量、可持续的市场行动。Disciplined project management and resource integration that turn strategy into measurable market action.

开启合作Start a conversation

从纽约出发,
让品牌走向更远。
Let’s move your brand
beyond borders.

如果您正在规划美国市场进入、跨境品牌升级或国际传播项目,欢迎与我们联系。For U.S. market entry, cross-border brand transformation or international communications, connect with us.

Eric Liu · 刘子杨总裁 / CEO · New YorkPresident / CEO · New York